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How I Grew My YouTube Channel

5.1K views· 400 likes· 36:36· Feb 15, 2026

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In this video, I’m sharing the full story of my YouTube journey and growing my channel to over 40,000 subscribers — from filming simple truck build and modification videos, to creating viral snow driving content, to producing my biggest fire lookout adventure video. I break down the exact camera gear I use to film my overland trips, outdoor adventures, and more along with the mindset shifts that helped me grow — including focusing on small improvements, better titles and thumbnails, and consistent storytelling. If you’re starting a YouTube channel, creating truck or overlanding content, or looking to improve your filmmaking setup, this video will help you understand what actually matters when building an audience. Thanks for watching and supporting the journey of Odi and I. None of this would have been possible without your support ❤️ 🐾 Support the channel and purchase merch: www.hunterpauley.com _____________________ 📸 Camera Gear: Sony a7S III (video) – https://amzn.to/3YunFfo Sony A7 IV (photo) – https://amzn.to/3UzBdEW DJI Mavic 4 Pro - https://amzn.to/4olXv9l DJI Osmo Pocket 3 - https://amzn.to/4ceWJJ9 DJI Osmo Action 5 - https://amzn.to/4bWq0bc Sigma 24-70mm f2.8 – https://amzn.to/3UvDZLy Tamron 17-28mm f2.8 – https://amzn.to/3UxIQvI Tamron 70-180mm f2.8 – https://amzn.to/3Yzmpay Viltrox 85mm f1.8 - https://amzn.to/3OurIqx Peak Design Tripod – https://amzn.to/3Cc9mVi Neewer LT32 Tripod - https://amzn.to/3Mf0nYR Neewer Carbon Fiber Tripod – https://amzn.to/3AkgQoB Sennheiser Condenser Microphone - https://amzn.to/4mBvv0Z DJI Mic Mini - https://amzn.to/4itXhvt Sony ECM-B10 Mic - https://amzn.to/4ak9rVF K&F Concept Arm - https://amzn.to/4ahDj4O _____________________ 📬 Send Odi & I Mail Hunter Pauley P.O. Box 1606 Whitefish, MT 59937 📸 Follow the Journey Instagram: https://www.instagram.com/hunter_pauley/ TikTok: @hunter_pauley 📧 Business Inquiries: info@hunterpauley.com _____________________ #montanacamping #youtubejourney #contentcreator #montana #myyoutubejourney _____________________ 00:00 Introduction 01:12 Never Stop Learning & Being Uncomfortable 02:40 My Desire to Start Making Long Form Content 04:00 Short Form vs Long Form Content is Different 04:20 I Had No Clue Where to Start 05:32 The Best Time to Start is Now 06:17 Consistency is Huge 06:48 I Didn't Know the Direction of the Channel 08:10 Set a Goal & Work on Improving Each Video 09:17 Don't Do it For the Money 10:08 Was there Luck Involved? 10:48 My First 2 Big Viral Videos 12:31 Narrowing My Focus on the Videos 13:41 The Importance of Odi & Building the Brand 14:22 Introducing Talking in the Videos for Ad Revenue 15:09 Thumbnails and Titles Are Important! 17:30 The Video that Changed the Channel 19:48 The Community Side of YouTube 21:08 Recap of My Top 5 Tips 24:32 Camera Gear Overview 34:18 Closing Thoughts _____________________

About This Video

In this video, I sit down and give you the full story of how I started my YouTube channel and how it grew to 40,000+ subscribers in under three years. I talk through what I posted first (Tacoma build costs, GFC impressions, Starlink/Garmin inReach/WeeBoost stuff), what went “semi-viral,” and how that eventually pushed me into the direction the channel is now: Montana truck camping, epic views, relaxing ASMR-style sound, and of course bringing Odi along for the ride. I also share the mindset shifts that actually moved the needle for me: just start (don’t wait for perfect gear), stay consistent (I aimed for 1–2 videos a month), and make small improvements every upload. I explain why thumbnails and titles matter way more than most people think, how I’ve changed my thumbnail approach over the last year, and why I’m not trying to turn this channel into a gear-review money machine. To wrap it up, I break down the exact camera setup I use—from my Sony bodies and Tamron/Sigma glass to mics, tripods, and the drone gear that helps bring these backcountry nights to life.

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