In this video I break down why Google and Samsung jumping back into XR could actually be game-changing. After years out of the spotlight, they’ve announced Project Moohan, but the real story is the software: Android XR, Google’s new operating system for extended reality with Gemini AI right at the center. I also look back at how we got here—from Google Glass and Google Cardboard to Samsung’s Gear VR and Odyssey—and why both companies stepped away when the market hit that “peak of inflated expectations” and slid into the trough. I explain why I think the timing is finally right using the Gartner hype cycle: VR feels like it’s moved into that slower, more reliable “slope of enlightenment,” where real progress can stick. On the hardware side, Project Moohan looks like it’s borrowing the best bits from Meta and Apple—pancake lenses, an external battery, eye tracking, Snapdragon XR2 Gen 2, and proper controllers (thankfully). The huge opportunity is AI as the interface layer, where you can offload tasks to voice and context-aware assistants. But I’m also worried they’re already making the classic mistake: sidelining gaming. If this thing wants to compete with Meta and Apple, it needs compelling exclusives—not just familiar titles on the Play Store. 2025 could be a massive year, and I’ll be watching it closely.