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Yotpo Review |Subscriptions Done Easy Leveraging Your Entire Tool Suite| eCommerce Tech

504 views· 5 likes· 5:20· Aug 18, 2022

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To check out Yotpo Subscriptions, visit here: https://ecomtech.link/yotpo-subscriptions Yotpo Subscriptions is designed to help you drive new subscriptions and retain them longer, easily integrating with Shopify and leveraging their other suite of tools. If you’re already doing subscriptions and looking to migrate, they have a migration specialist that can migrate your customer database over within 72 hours as a complete white-glove effort to move you onto Yotpo Subscriptions. They make it super easy to launch “Subscribe and Save” plans for your products, and they do also support the traditional subscription model for those subscription only products. Very easy to skip a shipment, change the scheduled ship out date, send emails to request updates to credit cards or you can update manually. And you can pause or straight cancel the subscription. Yotpo Subscriptions uses the native Shopify checkout, so it seems exactly the same as the normal checkout process. Shopify/ShopPay (or whatever other 3rd party checkout provider you use like PayPal, Amazon Pay, Apple Pay, Google Pay, etc.) is the one processing all transactions, which means that Yotpo is not handling the transactions themselves, they are simply the subscription management layer on top of the payment processor. Yotpo sends the subscription emails and you can manage and edit those emails however you’d like to, inside Yotpo, without coding. You can do CSS coding on top of their platform if you want to, but it isn’t needed to get off and running. Yotpo Subscriptions integrates nicely with SMSBump to allow you to get your existing customers to upgrade to “Subscribe and Save” and to maintain the relationship with each customer - giving them that ability to easily manage their subscription from their phone, which is huge for retention, reducing customer service inquiries, and so forth. You can easily add the Yotpo Customer Portal Widget to your customers account page. The Yotpo team has uncovered that for many consumers, they don’t know what their login is, so for that reason, they have a standalone widget that automatically verifies each consumer by using a link from their email address. What I’m saying is that the consumer doesn’t need to log in to update their subscription, they simply have to check their email or SMS for the link. You can award subscription purchases for specific rewards, for example, on your second order you start receiving more points in Yotpo Loyalty, and for each subsequent subscription order, you get more and more points. This is all easy to set up inside Yotpo Subscriptions in conjunction with Yotpo Loyalty and Referrals. Their analytics give you the basics of what you need to understand how subscriptions are working for you, or you can export their analytics and pipe them into your more advanced analytics solution, something like a Glew, Daasity, Peel Insights, or Segments by Tresl, for example.

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