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81% of New Year’s resolutions fail by February (here’s why)

645 views· 31 likes· 6:08· Dec 31, 2024

Why do most New Year’s resolutions fail, and how can we actually stick to them? In this video, I explore the psychology behind why 81% of resolutions fail by February and share actionable strategies to turn your fitness goals into lasting habits. From the “Fresh Start Fallacy” to the power of small wins, this video is packed with insights to help you approach 2025 differently. I’ll also share personal stories from my own journey, including how I successfully ran a marathon in every EU country and published 52 weekly videos in a year. It’s not about motivation—it’s about action. Let’s move beyond resolutions and build real, sustainable change. What you’ll learn: Why New Year’s resolutions often fail. The truth about motivation cycles and the psychology of habits. Practical steps to set and achieve your goals for 2025. How I used accountability, consistency, and progressive overload to reach my fitness milestones. If you're ready to break the cycle of failed resolutions and embrace a wilder, healthier lifestyle, this video is for you.

About This Video

I made this video because I’m tired of watching people blame themselves when their New Year’s resolutions collapse by February. The truth is, most resolutions are built on a fantasy version of “future me” and a burst of January motivation that never lasts. I break down the psychology behind that 81% failure rate—especially the Fresh Start Fallacy—and why motivation is a cycle, not a strategy. If you’re trying to get fitter in 2025, I want you to stop chasing hype and start building something that survives the boring weeks. I share what’s actually worked for me in the real world: stacking small wins, making the goal stupidly actionable, and using consistency like a superpower. I pull lessons from big projects I’ve done—like running a marathon in every EU country and publishing 52 weekly videos in a year—because none of that happened from “feeling motivated.” It happened from showing up, tracking the basics, and applying progressive overload like you would in training: start where you are, add a little, and repeat. My takeaway: don’t set a resolution—set a system, add accountability, and make it so simple you can do it on your worst day.

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