In this video, I’m giving you a behind-the-scenes sneak peek of my 20 Minute Marketing Machine—a 12-month program with 12 monthly challenges designed to make consistent content creation actually doable (especially if you’re a dog trainer running a business, not a full-time marketer). Each monthly challenge is split across 5 days and takes 15–20 minutes a day, so you’re looking at no more than about two hours a month. The whole point is to stop the cycle of “I should do marketing” → sit down → procrastinate → waste time doing random stuff with no strategy. I walk you through what’s included month by month, starting with January (already available right now): writing your About page, with copyright included, plus a bonus template and a bonus video to turn what you create into a page you’re proud to publish. From there we build a content plan, write an SEO-optimised blog, create carousel posts, write 30 days of social content, then move into lead generation properly with a lead magnet, welcome sequence, and promo content. Later, we find stories for ongoing emails, plan a YouTube video (with SEO baked in), map out your own challenge to grow your audience, and finish with boosting engagement so people actually stay in your world.