In this video I show you the shocking truth about Vidyard video tracking with Facebook Conversion API—if you only rely on browser tracking, you will miss data because of blocked signals, cookie limitations, and inconsistent video events. My target here is simple: send Vidyard video engagement events to Meta in a proper way for both browser-side and server-side, so your retargeting and optimization can use clean, enriched events. I start by confirming the basics first—your Facebook base pixel and GTM must be perfectly installed on all pages—then I create a custom event tag in GTM and map the same video parameters I already built in my GA4 Vidyard tracking part. After browser tracking is firing, I move to server-side. Here I use a Data Tag (from stape.io) to send the full video data from browser to server, because using GA4 client for this custom event can create problems. I pass event data like video provider, action, ID, URL, visitor ID, duration, label, time, and percent watched, plus the important pieces for CAPI like event_id (for deduplication), fbp, fbc, and event_time. Then inside the server container I configure the Facebook CAPI tag with access token, pixel/dataset ID, test code, and full parameter mapping from event data. Finally I verify everything in preview mode and Events Manager—status 200, both browser + server events working, and deduplication is correct.