LinkedIn Insight Tag Setup for Purchase Event by GTM - New Updated 2025

Learn How to Set Up LinkedIn Insight Tag for Purchase Event in 2025! Master Both Browser and Server-Side Tracking with GTM. In this tutorial, we'll guide you step-by-step through setting up the LinkedIn Insight Tag for tracking purchase events using both browser and server-side methods with Google Tag Manager (GTM). Enhance your LinkedIn ad performance by leveraging comprehensive event tracking. 📈 Create Purchase Event in LinkedIn Ads Manager - Access LinkedIn Ads Manager and create a new Purchase event for the Insight Tag conversion. - Note down the Partner ID and Conversion ID required for setup. 📈 Set Up Browser-Side Tracking in GTM - In GTM, create a new tag for the Purchase event using the Partner ID and Conversion ID. - Configure the tag with the appropriate triggers for the Purchase event. - Ensure the tag is correctly set up to capture browser-side events. ✨ MD FAISAL AMIN — Tracking & Analytics Specialist GA4 • GTM • Meta CAPI • Server-Side Tracking Expert 👨‍💼 Work With Me 🔗 https://linktr.ee/mdfaisalaminbd 📅 Book a Free Website Tracking Audit 🔗 https://zcal.co/faialamindm/30min 🤩 Client Testimonials (Real Results) 🔗 https://youtu.be/0-6M7UT9z4M?si=207yqL8w5Z8jzv0M 💬 WhatsApp — Instant Chat 🔗 https://api.whatsapp.com/send?phone=8801726269000 📨 Telegram — Fast Response 🔗 https://t.me/webanalyticsfaisalamin 🔗 Connect With Me 🌐 Website: 🔗 https://mdfaisalamin.com 📧 Email: 🔗 faisalaminseomarketer@gmail.com ▶️ YouTube: 🔗 https://youtube.com/@mdfaisalamin 💼 LinkedIn: 🔗 https://linkedin.com/in/mdfaisalamindm 📘 Facebook: 🔗 https://facebook.com/mdfaisalamindm 🐦 Twitter (X): 🔗 https://twitter.com/mdfaisalamindm ☎️ Phone: 🔗 +88 01726269000 📈 Create Server-Side Purchase Event in LinkedIn Ads Manager - Navigate to LinkedIn Ads Manager and set up the Conversion API for the Purchase event. - Provide the necessary details including the GA4 Measurement ID, browser, and server container names, and triggers. - Add the first-party or custom domain link obtained from Stape.io. 📈 Automated Tag Generation for GTM - LinkedIn Ads Manager will automatically generate the tags for both the browser and server containers in GTM. - These tags will include all necessary variables and configurations for seamless tracking. 📈 Configure Server-Side Tracking in GTM - Ensure the server-side tag is correctly set up in the GTM server container. - Verify that all required event parameters are included for accurate tracking. 📈 Testing and Validation - Use GTM’s preview mode to test both browser-side and server-side setups. - Confirm that tags fire correctly and data is transmitted accurately to LinkedIn Ads Manager. - Validate events in LinkedIn Event Manager to ensure successful tracking. By following these steps, you'll be able to set up and optimize LinkedIn Insight Tag for purchase events, leveraging both server and browser-side tracking for comprehensive event monitoring. Ready to boost your e-commerce tracking with LinkedIn Insight Tag? Follow our tutorial and start optimizing today! Custom Domain & First Party Domain Setup with Stape.io: https://youtu.be/3mLinjenqe8?si=eyxuUAdI2WSqzwzR