SPICED AI: Turn Your Framework Into a Revenue Engine

AI is everywhere in go-to-market. But without structure, AI creates noise, not revenue impact. In this live session, Dan Smith, Chief Learning Officer at Winning by Design, introduces SPICED AI, the evolution of the SPICED methodology into an AI-native conversational intelligence framework. Learn how modern revenue teams are structuring AI around proven frameworks to drive better discovery, expansion, coaching, and customer impact. This is not about random prompts. It is about building an AI-enabled operating system for revenue conversations. Watch Dan build a SPICED AI system in real time — one you can immediately use in Gemini, Claude, or ChatGPT. Leave with something you can put to work the same day. Subscribe to receive the latest in recurring revenue insights and sales skills: http://bit.ly/Sub2WBD - - - - - Get more frameworks from WbD: https://winningbydesign.com/ https://www.linkedin.com/company/winningbydesign Learn more from WbD Founder Jacco van der Kooij on LinkedIn: https://www.linkedin.com/in/jaccovanderkooij Want to reach out? https://winningbydesign.com/contact - - - - - About Winning By Design: Winning by Design is the leading growth advisory firm for scaling businesses. From diagnostic insights to system design and deployment, we work with the world’s most prominent brands to architect compounding growth. WbD advisors have mastered the Bowtie Data Model™, the SPICED™ Operating Model, and the GTM Model, having deployed revenue architecture across companies like Canva, Dropbox, Instructure, DocuSign, One Stream, and Five9. These advisors work with your team to help them avoid mistakes, see around corners, and build with confidence while operating at speed. Forward-thinking investors and executive teams work with Winning by Design to assure scalable, sustainable, and durable growth. To learn more about Winning by Design, visit winningbydesign.com.