Is Feedly REALLY the Best Tool for Beating Imposter Syndrome?

🔓 20+ FREE OUTBOUND RESOURCES: Guides, worksheets, templates, generators, and a full cold email course. Pick your biggest challenge and get matched resources. 👉 https://go.yellowo.co.uk/resources 👇 If you're new to sales or have moved into a new market it can often feel very overwhelming when you realise you have little knowledge about the industry and the challenges your prospects face. The panic kicks in before you make a call and you convince yourself that the prospect is going to ask you the most detailed questions around the “best strategies for XYZ”. This is imposter syndrome and it’s totally normal… One way to overcome this feeling is to learn more about the industry you sell into. Which is vague advice and not that helpful. In today’s video I walk through how you can use a tool called Feedly to upskill yourself about your industry and the challenges that your prospects are likely facing. Even a tenured sales person can use this strategy to stay on top of the current trends in the market. After you have added your sources to Feedly you should then check it at least once a week and spend time reading the content to build your knowledge. Once you become more confident when talking about the topics, challenges, strategies, implications, updates, etc you’ll be able to reduce those anxious moments on sales calls and speak to your prospects as a peer. Feedly can also be an excellent resource to use when sending follow-up emails to prospects as part of your sequence. You can pick out an article and offer your opinion on the content and share that with prospects. Hope that helps! -- Sales Resources Comprehensive collection of guides, templates, and resources to help you build a successful outbound sales strategy: https://go.yellowo.co.uk/outbound-resources Recommended Prospecting Software & Tools Explore the tools I recommend for smarter, more efficient outbound: https://go.yellowo.co.uk/outbound-sales-tools Connect on LinkedIn Follow me for practical sales insights and outbound strategies: https://www.linkedin.com/in/outboundsalestech/ #SalesTools #Productivity #OutboundSales #SalesDevelopment