🎯 FREE CLIENT PIPELINE TRAINING: 5 lessons on finding, winning and keeping clients. Plus templates, playbooks, and frameworks you can use straight away. 👉 https://go.generatingpipeline.com/free-training 👇 As an Agency Owner, it can often be hard to know exactly how to increase revenue. The default strategy is to generate more pipeline. But this is a mistake... If your sales process is inefficient. Before focusing on any net new pipeline activity, you need to make sure that you're not loosing money from existing deals. In this video I walk through 9 improvements to the sales process for an agency client I'm working with. In the first 30 days we: - Developed detailed ICP and Personas - Improved the ‘schedule a call’ process - Started using Fathom.video to record discovery calls - Created several sales assets to support deals - Implemented a discovery call script- - Improved the post discovery call email follow ups - Added custom fields and automations in the CRM - Introduced daily, weekly, monthly sales tasks - Improved the Proposal content I also share how these improvements are focussed on closing more deals and why this is important. Download the Quick Revenue Checklist For Agency Owners ✅ https://agencysalesdesign.com/revenue Video Chapters: 00:00 Introduction 00:23 Developed detailed ICP and Personas 00:48 Improved the ‘schedule a call’ process 01:16 Started using Fathom.video to record discovery calls 01:39 Created several sales assets to support deals 02:02 Implemented a discovery call script 02:59 Improved the post discovery call email follow ups 03:33 Added custom fields and automations in the CRM 04:04 Introduced daily, weekly, monthly sales tasks 04:46 Improved the Proposal content 05:22 Why we focussed on the sales process first -- Sales Resources Comprehensive collection of guides, templates, and resources to help you build a successful outbound sales strategy: https://go.yellowo.co.uk/outbound-resources Recommended Prospecting Software & Tools Explore the tools I recommend for smarter, more efficient outbound: https://go.yellowo.co.uk/outbound-sales-tools Connect on LinkedIn Follow me for practical sales insights and outbound strategies: https://www.linkedin.com/in/outboundsalestech/ #AgencyGrowth #AgencyOwners #BusinessDevelopment #SalesStrategy

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