73 New Cold Emailing Tactics for 2025 (In Just 30 Minutes)

🔓 20+ FREE OUTBOUND RESOURCES: Guides, worksheets, templates, generators, and a full cold email course. Pick your biggest challenge and get matched resources. 👉 https://go.yellowo.co.uk/resources If you’re running outbound campaigns and want practical, tested advice to improve your cold email results, this video is for you. I advise dozens of companies each month on their outbound strategy. And more often than not, I end up repeating the same tips, backed by experience but often summed up as “trust me bro.” So I decided to change that. In this video, I walk through 73 cold email tips originally compiled by Jesse Ouellette (LeadMagic) based on Eric Nowoslawski’s GEX Wrapped 2024 doc and I add real examples and extra context to help you actually apply them. Jesse's infographic post - https://www.linkedin.com/posts/jesseoue_your-cold-email-game-is-outdated-the-gurus-activity-7308127009270808576-DjFc Eric's GEX Wrapped 2024 doc - https://docs.google.com/document/d/1MjJ13DTUkAKDkHJKjYd8o1lHIUfCprYYJpon9FijCUE/edit?tab=t.0#heading=h.f47rwywl9sf1 Whether you're struggling with deliverability, copywriting, personalisation, or reply rates, this will give you clear takeaways you can use right away. What You’ll Learn - How to improve deliverability and get more emails seen - Building higher quality prospect lists - Writing emails that get replies - Personalising at scale without wasting time - Testing strategies that actually produce insight This video is for founders, SDRs, AEs, and sales leaders looking to build a repeatable cold email system that gets results. Watch until the end for practical frameworks and overlooked tactics that top performers use. Don't forget to subscribe for more tactics and tips on generating more B2B Sales. Hit the like button if you find this video helpful! Timestamps: 00:00 - Intro 02:00 - Email Deliverability 07:34 - List Building 12:03 - Copywriting 15:36 - Campaign Strategy 22:24 - Benchmarks 25:20 - Subject Lines 26:37 - Personalisation 27:21 - Follow Ups 27:54 - Lead Magnets 20:08 - Testing 🤙 Say hi on LinkedIn - https://www.linkedin.com/in/outboundsalestech/ #B2BLeadGeneration #salesprospecting #BusinessGrowth #salesstrategies #coldemailtips #b2bsales #outboundstrategy #leadgeneration #salesdevelopment #emailmarketingservices -- Sales Resources Comprehensive collection of guides, templates, and resources to help you build a successful outbound sales strategy: https://go.yellowo.co.uk/outbound-resources Recommended Prospecting Software & Tools Explore the tools I recommend for smarter, more efficient outbound: https://go.yellowo.co.uk/outbound-sales-tools Connect on LinkedIn Follow me for practical sales insights and outbound strategies: https://www.linkedin.com/in/outboundsalestech/ #ColdEmail #OutboundSales #B2BSales #LeadGeneration