In this episode of 'The Life of a Social Media Manager’, our guest, Stephanie Ramirez, Senior Social Media Strategist Lead at Lyft, will talk about the importance of social media analytics and insights, and how to create content based on data. ‘Life of a social media manager’ Report ► https://www.socialinsider.io/social-media-manager *************************************** Watch other episodes: The 2 Lauras Podcast *► https://youtu.be/KL640QyV8rU Olivia from Oktopost Podcast *► https://youtu.be/wOFS5d8FuqA&t=0m0s See how Socialinsider works in 2 minutes ► https://youtu.be/KhILN0o3ItE *************************************** In this “Life of a Social Media Manager” Podcast, Adina, Co-founder at Socialinsider, and Stephanie, Senior Social Media Strategist Lead at Lyft, go through a series of questions in order to determine what being a Social Media Manager really is about. Stephanie shared her personal story of the challenges and struggles she faced over the years to become a leader and an inspiration for her team. See which are the most important things she has learned over the years, why she thinks that some of the most important insights on working in social media are: providing value, being concise and clear, not overthinking, and why you should have the courage to fail. #socialmediapodcast #socialmediamanager #socialinsider Timestamps: 00:00 - Welcome 00:30 - Tell us a little bit about yourself 02:09 - You are working now as Senior Social Media Strategy Lead. Can you describe your job title? What does your day look like? 04:10 - Key elements for creating a good to great social media strategy 06:17 - How did your passion for social media start? 08:19 - What are the most important skills for becoming a social media manager? 11:03 - How would you describe social media today? 13:45 - What are the most important lessons you’ve learned through the years? 19:05 - What are the most significant challenges you faced in your career? 22:47 - The key elements to create social media engagement these days? 29:04 - How do you measure success in social media? Be sure to subscribe to our newsletter for more social media insights, studies and webinars on how to get started with Socialinsider ► www.socialinsider.io/blog STAY TUNED: Socialinsider: https://www.socialinsider.io/ YouTube: https://www.youtube.com/channel/UC4xPA6We-DxXcnY01-BxNqw Facebook: https://www.facebook.com/socialinsider LinkedIn: https://www.linkedin.com/company/socialinsider Twitter: https://twitter.com/socialinsiderio Instagram: https://www.instagram.com/socialinsider.io/

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