In this video I get asked a question I love: out of all the guests who’s brought the most intensity into Ultimate Fitness. For me it’s Branch Warren, no question. He came in around 2015 when he was still competing, training back with Rich Gaspari, and it was one of those sessions where you can literally feel the gym change. We ramped the music up, threw on some Disturbed, and I’m stood there half hyped, half cringing because I’m thinking he’s going to snap a cable or break a chain the way he was smashing the weights. Then I take you back to the story behind the 2011 IFBB British Grand Prix and how it even happened. I’d been going to the British Grand Prix since 1990, and after it stopped in 2005, Neil Hill and Zack Khan brought it back in 2010—then Zack tore both quads hack squatting and I got asked to help promote it. We had about 10 months to pull off a massive pro show and expo at London’s ExCeL, plus what I believe was the first Amateur Olympia back then. No Instagram, barely any classes compared to now—just pure bodybuilding—so looking back, what we achieved in that era was mad.