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Matt’s RV Reviews EXPOSES the RV Industry Truth 😳💩 YouTube to Liquify 🚀🔥What Fans Didn’t Expect…

2.6K views· 145 likes· 45:14· Apr 4, 2026

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Matt didn’t just build a YouTube channel… he changed how RVs get sold. In this episode of RVing Unfiltered with Joe, Matt Foxcroft from Matt’s RV Reviews and the creator of Liquified breaks down the real story behind his rise - from slinging beers in stadiums to building one of the most recognizable brands in the RV industry. This conversation goes way deeper than walkthroughs, getting into the strategy, mindset, and moments that actually moved the needle. We get into the stuff his fans know and love - the origin of the “prime pooping position,” how Liquified came to life, and what really separates creators who blow up from those who stall out. There’s also a raw, unfiltered look at the RV industry itself, including Matt’s controversial take on build quality, customer expectations, and why so much negativity gets amplified online. If you follow Matt, this is the side you don’t usually see. If you don’t, this is the episode that explains why he’s everywhere. Whether you’re into RVs, content creation, or just building something from scratch, there’s a lot to take from this one. Get Busy Living. Check out @MattsRVReviews 👍 Support the Channel There are a few ways to help keep the wheels turning and the cameras rolling: 🛒 Official Merchandise RVing With Joe • RVs Gone Wild • Turducken Gear 👉 https://rvingwithjoe-shop.fourthwall.com/ 💲 Direct Support Gas and diesel are not cheap. Contributions help cover travel and production costs. PayPal: RVingWithJoe@gmail.com ← The EASIEST way to support us ✅ More Ways to Support Subscribe for weekly RV travel and real-world RV content Patreon: https://www.patreon.com/RVingWithJoe 📬 Contact Business or general inquiries: RVingWithJoe@gmail.com 🏔 GET BUSY LIVING!!! ⛰ 00:00 Intro 00:05 Hot Take on RVs 01:05 Who Is Matt 02:28 Beer Vendor Origins 05:24 Building the Brand 09:32 Matt’s RV Reviews Begins 11:06 Explosive Channel Growth 16:28 YouTube vs Sales 19:41 Prime Pooping Position 24:51 Birth of Liquified 30:21 Advice for Salespeople 36:43 RV Industry Reality

About This Video

In this episode of RVing Unfiltered, I sit down with Matt Foxcroft from Matt’s RV Reviews — the guy who didn’t just sell RVs, he straight-up rewired how RVs get marketed and moved. We get into his whole origin story: from slinging beers in stadiums on tips and commission, to negotiating his way into RV sales, to realizing YouTube wasn’t “extra”… it was the engine. The big pivot was branding himself (not the dealership), and the simple framework that blew his channel up: three things he likes and three things he doesn’t like about every rig. Then we go where the RV industry hates going: bathrooms, black tanks, and the infamous “prime pooping position.” Matt explains how one real-world problem (not being able to shut the bathroom door because your knee hits it) turned into a viral moment — and eventually into Liquified. He breaks down how he tested toilet treatments, why he built his own product instead of just cashing sponsor checks, and how it scaled into major retail. We also talk creator strategy and sales reality: if you’re waiting for the door to open, you’re already done. Matt’s take is simple — the “big” RV influencers aren’t magical sales unicorns; they’re just consistent enough to make a video every day and let momentum do its thing.

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