I’m so excited because in this video I take you with me to Olive Young Tower in Hongdae (right by Exit 8 of Hongik University station) to do a full self-care shopping run for viral K-beauty. It’s a three-story Olive Young, basically Korea’s Sephora, and I show you what’s trending both in Korea and in the West—skincare, makeup, and haircare—plus all the limited-edition sets and the testers that are literally running out because everything is sold out. We start with lip heaven: Fwee is everywhere right now (their Blurry Pudding Pots and 3D Volumizing Glosses are constantly sold out), and Rom&nd is still that top-tier lip brand with tints and new glossy formulas. I also share my thoughts on what I didn’t buy (like Lilybyred’s heart blushes—cute packaging but not my shades), and what I’m personally obsessed with (I’m sorry, I can’t stop buying lip products). Then we move into skincare and haircare: my all-time favorite COSRX pimple patches, the super-hyped Beauty of Joseon sun stick for easy reapplication, viral masks like Mediheal and the Biodance overnight collagen mask, and lightweight summer hydration like Torriden DIVE-IN. I end with a mini haul and my honest first impressions, including what I’m most excited to test and what I’m a little skeptical about.