How Top Brands Make Millions With Email & SMS | The Ecommerce Coffee Break Podcast

▸▸ Subscribe to The Ecommerce Coffee Break Newsletter: https://newsletter.ecommercecoffeebreak.com/ --- In this podcast episode, we discuss practical strategies to enhance customer trust and retention. Our featured guest on the show is Jason Donapel, founder of EX (the Email Experience) Topics discussed in this episode: - Why retention starts before conversion – Focus on customer trust, not just traffic. - How to build trust – Own your audience by moving them off third-party platforms. - What makes a strong email list – Attract real fans, not discount seekers. - How to craft the perfect welcome email – The first message drives most of your email revenue. - Why simple emails work best – Text-based emails often outperform flashy designs. - What KPIs matter – Track email volume and revenue per recipient. - How segmentation boosts sales – Personalize emails based on sign-up intent. - Why you should send more emails – 3–4 per week keeps your audience engaged. - How email insights improve marketing – Use email data to refine ads and content. - What makes a winning strategy – Build long-term relationships, not just quick sales. *** Timestamps: [00:01:00] Why retention starts before conversion [00:02:00] How to build trust with your audience [00:03:40] What makes a strong email list [00:04:40] How to craft the perfect welcome email [00:06:00] Why simple emails work best [00:09:20] What KPIs matter in email marketing [00:12:00] How segmentation boosts sales [00:16:40] Why you should send more emails [00:22:00] How email insights improve marketing [00:27:40] What makes a winning email strategy 🌐 Episode page: https://ecommercecoffeebreak.com/increase-ecommerce-sales-email-sms-marketing CONNECT WITH OUR GUEST Website: https://www.jasondonapel.com/ Website: https://theemailexperience.com/ LinkedIn: https://www.linkedin.com/in/jason-donapel/ Facebook: https://www.facebook.com/exJasonDonapel/ *** 🏁 PAST EPISODES & STARTER PLAYLISTS https://ecommercecoffeebreak.com/all-episodes/ https://ecommercecoffeebreak.com/playlists/ *** LOVE THE CHANNEL? HERE ARE THE NEXT STEPS! 👉 SUBSCRIBE: If you liked this episode, let us know by hitting the follow button 👍 and share with friends. 📬 SIGN UP FOR THE FREE NEWSLETTER https://newsletter.ecommercecoffeebreak.com/ 🌐 LET'S CONNECT ON SOCIAL! - LinkedIn: https://www.linkedin.com/in/clauslauter/ - X/Twitter: https://twitter.com/ecomcoffeebreak - TikTok: https://www.tiktok.com/@ecommercecoffeebreak - Facebook: https://www.facebook.com/ecommercecoffeebreakpodcast - Instagram: https://www.instagram.com/ecommercecoffeebreak/ - Threads: https://www.threads.net/@ecommercecoffeebreak - BlueSky https://bsky.app/profile/ecomcoffeebreak.bsky.social 🙏 GUEST REQUESTS & LISTENER QUESTIONS https://ecommercecoffeebreak.com/contact/ 💼 SPONSORS https://ecommercecoffeebreak.com/deals/ *** *DISCLAIMER/DISCLOSURE: Any information or advice we give is purely based on our own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as an opinion. Some of the links on this page are affiliate links, meaning, at no additional cost to you, we will earn a commission if you click through and make a purchase. This video contains paid promotions such as product placement, sponsorships, or endorsements. We feature sponsored interviews with guests who paid an appearance fee that supports the maintenance of the channel and podcast. Thank you for your support! https://youtu.be/2Y4b4MVvgY0 These are some helping words: How to make money online, Make money online, Make money from home, Best ways to make money, Amazon, Shopify, Online store, How to start an online store, Selling online, Ecommerce, Direct to consumer, Business podcast, How to sell online, WooCommerce, Side hustle, shopify marketing, ecommerce, shopify, techstack, automation, post purchase, returns management, order tracking, customer experience, ai, online shopping, ecom growth