How to Fix E-Commerce Conversion Rates: The AI-Powered Path to Value-Based Commerce -Mike de La Cruz

Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/ --- In this podcast episode, we discuss how brands can fix low conversion rates and move toward value-based commerce with AI-driven solutions. Our featured guest is Mike de la Cruz, President of iAdvize (iadvize.com). In this episode, we dive into the world of ecommerce conversion optimization and explore the AI-powered path to value-based commerce. Our guest Mike de La Cruz, President of iAdvize, shares insights on how artificial intelligence is transforming online shopping experiences from overwhelming to personalized. Learn how AI shopping assistants can guide customers throughout their journey, anticipate their needs, and provide the kind of personalized guidance previously only available in brick-and-mortar stores. Mike reveals how companies are achieving 20% conversion rates with AI-powered shopping assistance. Topics discussed in this episode: - Why shoppers get overwhelmed - What value-based commerce is - How AI bridges conversion tools and chatbots - Why traditional chatbots failed - How AI personalizes shopping - What makes e-commerce data AI-ready - How brands see 20% conversion with AI - What future shopping looks like - How Shopify merchants implement AI - Why focus shifted to sales growth *** Timestamps: [00:01:20] Why shoppers get overwhelmed [00:02:40] What value-based commerce is [00:04:20] How AI bridges conversion tools and chatbots [00:06:00] Why traditional chatbots failed [00:07:20] How AI personalizes shopping [00:09:00] What makes e-commerce data AI-ready [00:10:00] How brands see 20% conversion with AI [00:12:00] What future shopping looks like [00:14:40] How Shopify merchants implement AI [00:17:40] Why focus shifted to sales growth 🌐 Episode page: https://ecommercecoffeebreak.com/ai-shopping-assistant-ecommerce CONNECT WITH OUR GUEST Website: https://www.iadvize.com/en/ Shopify App Store: https://apps.shopify.com/iadvize-ai-copilot LinkedIn: https://www.linkedin.com/in/mikejdelacruz/ Instagram: https://www.instagram.com/iadvize/ *** 🏁 PAST EPISODES & STARTER PLAYLISTS https://ecommercecoffeebreak.com/all-episodes/ https://ecommercecoffeebreak.com/playlists/ *** LOVE THE CHANNEL? HERE ARE THE NEXT STEPS! 👉 SUBSCRIBE: If you liked this episode, let us know by hitting the follow button 👍 and share with friends. 📬 SIGN UP FOR THE FREE NEWSLETTER https://newsletter.ecommercecoffeebreak.com/ 🌐 LET'S CONNECT ON SOCIAL! - LinkedIn: https://www.linkedin.com/in/clauslauter/ - X/Twitter: https://twitter.com/ecomcoffeebreak - TikTok: https://www.tiktok.com/@ecommercecoffeebreak - Facebook: https://www.facebook.com/ecommercecoffeebreakpodcast - Instagram: https://www.instagram.com/ecommercecoffeebreak/ - Threads: https://www.threads.net/@ecommercecoffeebreak - BlueSky https://bsky.app/profile/ecomcoffeebreak.bsky.social 🙏 GUEST REQUESTS & LISTENER QUESTIONS https://ecommercecoffeebreak.com/contact/ 💼 SPONSORS https://ecommercecoffeebreak.com/deals/ *** *DISCLAIMER/DISCLOSURE: Any information or advice we give is purely based on our own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as an opinion. Some of the links on this page are affiliate links, meaning, at no additional cost to you, we will earn a commission if you click through and make a purchase. This video contains paid promotions such as product placement, sponsorships, or endorsements. We feature sponsored interviews with guests who paid an appearance fee that supports the maintenance of the channel and podcast. Thank you for your support! https://youtu.be/quvecMENGc0 These are some helping words: How to make money online, Make money online, Make money from home, Best ways to make money, Amazon, Shopify, Online store, How to start an online store, Selling online, Ecommerce, Direct to consumer, Business podcast, How to sell online, WooCommerce, Side hustle, shopify marketing, ecommerce, shopify, techstack, automation, post purchase, returns management, order tracking, customer experience, ai, online shopping, ecom growth