Vanilla makes a great ice cream flavor … but it won’t do you any favors when it comes to copy for your business. 👎 Dull, robotic, “vanilla” copywriting can turn potential customers off and cause them to leave your store without buying. (That is, if it doesn’t put them to sleep first!) It’s important to use a more conversational, casual tone so you can CONNECT with your audience on a deeper level. Not sure where your copy stands? Don’t worry, we’ve got you! Listen in as BGS Chief Copywriter Bret Thomson breaks down the do’s and don’ts of writing for your business. Build Grow Scale connects Shopify store owners with the tools they need to elevate their ecom businesses. Find out which of our offerings is best for YOUR business! ⬇️ http://workwithbgs.com/?el=youtubevideo TIMESTAMPS: 0:00 - Intro 2:24 - Examples 4:50 - Do's 9:46 - Don'ts ▶️ 12 Shopify optimizations that ALWAYS WORK: https://www.youtube.com/watch?v=nKLx4aKSj6Y&list=PL9GDfURNj5k-miTZ1QUjty7GaBUoXGIrf&index=2 ▶️ $3,442,813 in 90 days on Shopify! How They did it: https://www.youtube.com/watch?v=Hu1kSrxSx88&list=PL9GDfURNj5k8YW4eTECX4mnQ3EiLt2D8m&index=2 ▶️ See more of these Shopify and e-Commerce store reviews: https://www.youtube.com/playlist?list=PL9GDfURNj5k9ACDKUMa1WPjpd0pV6vW-o ▶️ See more of these quick car talks with e-commerce strategies: https://www.youtube.com/playlist?list=PL9GDfURNj5k_ylGFbjOMxuBI5OwRjsLLn 📘Get A FREE Copy Of Tanner Larsson's Ecommerce Evolved Book Here: https://buildgrowscale.com/eebook ======================================= Be sure to SUBSCRIBE to our Channel for More Ecommerce Videos: http://buildgrowscale.com/ecomvideos ======================================= Build Grow Scale http://www.BuildGrowScale.com BGS Instagram: https://www.instagram.com/tanner.larsson/ BGS Facebook: https://www.facebook.com/BuildGrowScale Twitter: https://twitter.com/BuildGrowScale ======================================= #EcommerceCopy #ConversationalCopy #Copywriting #Shopify #Ecommerce

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