Which strategy is right for your online business in 2022? Join host Melissa Guller and guest experts Shannon McKinstrie (Boutique Social) and Samantha Vlasceanu (The Tiktok Coach), to compare TikTok and Instagram algorithms, content strategies, and monetization opportunities. And by the end of this episode, you'll be able to describe the core differences between the apps and decide if TikTok or Instagram (or both) are the right fit for you in 2022. Bonus Video: 10 Ways to Earn Money on TikTok in 2022 (https://www.youtube.com/watch?v=-9pQCCTSisI) Mentioned in this episode: • Wit & Wire on TikTok (new!): @witandwire (https://tiktok.com/@witandwire) • Wit & Wire YouTube: witandwire.com/youtube (https://witandwire.com/youtube) • My favorite podcasting tools & software: witandwire.com/resources (https://witandwire.com/resources) • Shannon's Free Reels Masterclass (https://socialsquadsociety.com/reels) , @shannonmckinstrie (https://instagram.com/shannonmckinstrie) • Sam's Free TikTok Guide (https://www.thetiktokcoach.ca/) , @thetiktokcoach (https://www.instagram.com/thetiktokcoach/) To learn about Wit & Wire's online programs for podcasters and course creators, visit witandwire.com/courses (https://witandwire.com/courses) .

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