Before you choose ActiveCampaign, watch this (after 6 years)

If you’re researching or comparing email marketing platforms, then I wanted to share my honest review of ActiveCampaign after 6+ years of use. My goal is to show you how ActiveCampaign works, how it stacks up against email service provider competitors, and I’ll share some honest pros and cons to help you decide whether or not it’s right for you. 🔗 Learn more & try ActiveCampaign: https://witandwire.com/activecampaign ✉️ Subscribe to Solo Signals (free newsletter): https://witandwire.com/newsletter/?utm_source=YouTube&utm_medium=video&utm_campaign=YouTube&utm_content=MTXULfed_Rs TIMESTAMPS: 0:00 Is ActiveCampaign right for you? 0:40 Deliverability & sender reputation 1:41 Email editor in ActiveCampaign (demo) 4:22 AI Agents (AI Brand Kit and AI Campaign Builder) 4:52 Ease of segmentation & AI segmentation 6:58 Integrations with ActiveCampaign 7:49 Automation builder (demo) 12:03 The autonomous marketing advantage 13:07 Reporting & analytics (with Active Intelligence) 15:20 ActiveCampaign CRM pipeline 16:42 Gmail plugin 17:09 Landing page builder (3 options) 18:57 ActiveCampaign price comparison 19:49 ActiveCampaign vs. Kit 20:54 ActiveCampaign vs. Mailchimp 20:52 ActiveCampaign vs. Substack 22:48 ActiveCampaign vs. Kajabi 24:01 Final recommendations on ActiveCampaign REFERENCES: - ⭐️ ActiveCampaign: https://witandwire.com/activecampaign - ConvertBox: https://witandwire.com/convertbox - Mailchimp vs. ActiveCampaign: https://www.activecampaign.com/compare/mailchimp - Kajabi tutorial: https://www.youtube.com/watch?v=rjWFEhtjCf8&t=152s MORE EMAIL MARKETING PLATFORMS: - beehiiv: https://witandwire.com/beehiiv - Kajabi (an all-in-one platform), extended 30-day trial: https://witandwire.com/kajabi - Kit: https://witandwire.com/kit - Mailerlite: https://witandwire.com/mailerlite - Substack: https://witandwire.com/substack ✉️ SUBSCRIBE TO SOLO SIGNALS: A new monthly deep dive for solo business owners, with each issue focused on one specific shift or trend in the online business industry, supported by signals and stories from our community of solopreneurs. Subscribe for free: https://witandwire.com/newsletter/?utm_source=YouTube&utm_medium=video&utm_campaign=YouTube&utm_content=MTXULfed_Rs ✨ ABOUT WIT & WIRE: Hey, I'm Melissa! As the founder of Wit & Wire, I help creators design solo businesses that earn more and earn consistently through smoother operations. We do that through cohesive offer planning, dynamic program creation, and simple tech solutions. All personalized to your strengths and preferences, and in a way that adapts to modern business practices. Learn more about us and our programs at https://witandwire.com VIDEO DESCRIPTION: I’ve been a paying ActiveCampaign customer since 2019. And it’s given me the tools to grow my email list, create a newsletter, and build the sales systems I use today to earn six-figures per year as a solo business owner. But even though it’s been great for me, I don’t think it’s right for everyone, and there are a few scenarios where I’d actively recommend against choosing it. So if you’re researching or comparing email marketing platforms, then today, I want to show you how ActiveCampaign works, how it stacks up against competitors, and I’ll share some honest pros and cons to help you decide whether or not it’s right for you. For transparency, I did partner with ActiveCampaign on this video, but they encouraged me to share my honest opinions, and as you’ll see, I won’t recommend it for everyone. 🔔 Subscribe to Wit & Wire for more solo business & online business resources: https://www.witandwire.com/youtube 🔔 Disclosure: Some of these links may be affiliate links, which means I may earn a small commission if you make a purchase. This is at no additional cost to you, so it's a great way to support Wit & Wire. So thank you! #witandwire #solobusiness #emailmarketing #emailmarketingtools #solopreneur #solopreneurtips