A New Type of Brand Activation | Calligraphy Engraving Experiential Marketing

Have you ever wondered about how to integrate calligraphy into your brand activations and why it's so important in creating memorable engagements? By the end of this video, you’ll know what a brand activation is and how to implement them into your live event to build meaningful relationships with your clients long term. OUTLINE: 0:00 - Introduction 1:33 - What is a brand activation 2:49 - Benefit of brand activations 4:55 - Why hire a human vs a machine? 5:29 - Human vs Machine: Entertainment 6:31 - Human vs Machine: Time 7:12 - Human vs Machine: Style & Surfaces 7:40 - Examples of engraved items HIRE ROSIE FOR LIVE EVENTS https://wandercrafter.com/contact-us/ ROSIE'S ARTIST DIRECTORY https://wandercrafter.com/local-engravers/ M E N T O R S H I P If you want to get calligraphy business mentorship and be featured on Rosie's website, check out The Craft Academy! Rosie helps you go from zero clients and no niche to building a profitable and flourishing business You can find out more about the program here: https://wandercrafter.com/craftacademy/ And apply to work with me here: https://calendly.com/wandercrafter/apply FREE NICHE WORKSHEET: Download our famous Niche Down to Blow Up Worksheet: http://eepurl.com/gAuW79 FAVORITE ENGRAVING SUPPLIES https://www.amazon.com/shop/wandercrafter *Disclaimer: We do receive a small commission if you decide to support us by ordering through Amazon Affiliates, thank you for your support! CONNECT WITH ROSIE ON INSTAGRAM! https://www.instagram.com/wandercrafter/