Spotify Release and Facebook Ads Strategy - Singles or Albums?

693 views· 22 likes· 9:17· Jan 21, 2022

Spotify Release Strategy - Singles or Albums? Its a common knowledge that releasing a single every 4-6 weeks is optimum for the Spotify algorithm. However, have you considered the benefit of releasing more than a SINGLE in that timeframe? Especially if your using Facebook ads for Spotify. In the video I discuss the analysis of my EP and Album release and compare that to what the performance would be for the same campaign. The results are telling, its actually better to release an EP than a single. I know this might be challenging for some artists, but there are ways around this (eg Waterfall strategy). I also discuss the impact of releasing single, EP and Albums on streams, listeners, saves AND playlists. I also compare EPs to Albums. I think youll find the results very interesting! JOIN our facebook group to discuss all things relating to Spotify Marketing! https://www.facebook.com/groups/4797072693685007/ #spotify #releasestrategy #facebookads

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