In this Teachable beginner tutorial, I walk you through the full end-to-end setup to create and sell your first online course in 2026—without getting stuck in the technical weeds. I start with what Teachable actually is (an all-in-one platform for courses, memberships, and digital products) and then show you how to sign up, pick a plan, and choose the right product type (course, digital download, coaching, or community). I also break down pricing decisions—why I usually don’t recommend subscriptions for a standard course—and how to use one-time payments or payment plans, plus how to add urgency with enrollment caps or expiration dates. From there, I build the course the way I’d do it in a real setup: generate an outline (manually or with AI), edit the curriculum, add lesson content (video, quizzes, and more), and publish sections correctly so students only see what’s live. Then I move into the sales engine: customizing Teachable’s sales page template with a strong hero section, a clear CTA, curriculum previews, and testimonials. Finally, I connect Stripe for payments and share power-user strategies that move the needle—coupons, tax-inclusive pricing to reduce checkout friction, affiliates, and bundles—so you’re not just “published,” you’re ready to sell.