In this episode, I sit down with Anabel Otero — yoga, pilates, and meditation teacher turned digital entrepreneur — to break down how she went from posting free content on YouTube to building a loyal audience of 1.3 million subscribers and a thriving paid membership business. Anabel shares her exact journey, including: - How she used free challenges to convert viewers into paying members - Why she left Patreon and migrated her community to her own app - The simple promotion strategy she uses that never feels “salesy” - Her mindset around pricing, scarcity, and creating long-term value - The lessons she’s learned about building a sustainable creator business Whether you’re a creator just getting started or a seasoned entrepreneur trying to scale, this conversation is loaded with practical, real-world insights. 👉 Don’t forget to subscribe so you never miss future episodes! Subscribe to The Upload Newsletter + https://balasabas.substack.com Thank you to our partners: + Opus Clip https://www.opus.pro/?via=rob + Streamyard https://streamyard.com/?fpr=golive + Uscreen https://www.uscreen.tv + Ecamm http://ecamm.balasabas.live Connect with me on LinkedIn + https://www.linkedin.com/in/robbalasabas Follow me on Instagram + https://www.instagram.com/rob.balasabas Business + Partnership Inquiries: robert.balasabas@gmail.com

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