$100k Nutrition Business Roadmap with Kathy (How She's Getting 35 New Followers a Day!)

In this episode, Stephanie is talking with Booked Out Nutritionist client Kathy, a Hashimoto's coach and Metabolic Balance coach who helps women over 40 release stubborn weight and improve their energy. Kathy graduated from the Canadian School of Natural Nutrition in September 2025 and hit the ground running with a clear niche, a structured program, and a very intentional Instagram strategy that is producing real results. This conversation is full of honest behind-the-scenes insight on what it actually looks like to build a nutrition business from scratch and do it right from day one. In today’s episode, you’ll learn: - Why niching down into Hashimoto's, weight, and energy made content easier to create and clients easier to attract - The boosted post strategy that has been bringing in around 35 new followers a day and why it works - How Kathy opens DM conversations with every new follower and moves people from "just followed" to booked discovery calls - The visibility moves she's focusing on next to grow beyond Instagram Learn more about Booked Out Nutritionist: www.stephanielong.ca/booked-out-nutritionist Connect with Kathy on Instagram: https://www.instagram.com/kathy_hashimoto_coach/