Stop losing members with Outpost for Ghost publishers

Try Outpost free for your Ghost publication at https://outpost.pub Memberships only work if you keep the new members who join. It's up to twenty five times more expensive to go find and convert a new member than keep or win back a member you already have. But how do you keep members renewing? Indie cycling publication Escape Collective knows how. They have a winning system of membership communication that keeps members with them year after year. I wanted to know more about it so I reached out to their Head of Membership, Andy van Bergen. Turns out—a lot of what they're doing uses an automation tool called Outpost. In this video, I share how Escape's retention system works and how you can set yours up with Outpost too. (Full written case study coming soon!) 👀 IN THIS VIDEO - How Escape Collective's membership program works - The four sequences you need to run a membership - How to use Outpost to create your own retention system 📹 RELATED VIDEOS Grow your newsletter automatically featuring Outpost and The Mat-Su Sentinel https://youtu.be/QQDwml0UHGw How Food Safety News gained 1000 paying members in a month using Outpost and Ghost https://youtu.be/THkvg7_yLio?si=zsirOIflCySkHj5D Starting a Ghost blog in 2025? You need Outpost to make money https://youtu.be/rSqn67-iwfk?si=EpcczXzgj6d6V3EO 🔗 LINKS MENTIONED - Try Outpost: https://outpost.pub/ - Escape Collective: https://escapecollective.com/ - Set up the autoresponder with Outpost: https://outpost.pub/autoresponder/ - Events with Outpost: https://outpost.pub/announcing-outpost-live-2026-events/ - More about my partnership with Outpost: https://lexroman.com/outpost 📺 CHAPTERS 00:00 Introduction 01:04 Backstory of Escape Collective 02:01 Escape's membership system 05:21 Set up your own retention system 08:34 Winning recipe to keep members 09:11 The big takeaway 👋🏻 CONNECT WITH LEX Newsletter: https://revenuerulebreaker.com/newsletter Website: https://lexroman.com Bluesky: https://bsky.app/profile/lexroman.com Threads: https://www.threads.com/@altlexroman LinkedIn: https://linkedin.com/in/lexroman 🎵 MUSIC CREDITS Music from Uppbeat https://uppbeat.io/t/yawnathan/24-hrs-in-tokyo License code: PKOKVOVU2QPXP9EY