Why Smart Coaches Start with Email Marketing (Not Instagram)

📧 Email marketing for coaches isn't dead—it's more powerful than ever! 🎯Get the Free Tech Roadmap: https://jennielakenan.com/roadmap In this video, I break down exactly why smart coaches prioritize building their email list over relying solely on social media, plus the 4 simple steps to get started even if you've never sent a marketing email in your life. What You'll Learn: ✨ Why coaches with email lists make 13x more than those using only social media ✨ The real risks of building your business on "rented land" (social platforms!) ✨ How to choose the right email platform for your coaching business ✨ My proven 4-step system to build your email list from scratch ✨ Real examples of coaching lead magnets that convert ✨ Simple promotion strategies that don't require paid ads If you like this video, hit the subscribe button to make sure you don't miss the next helpful video to up-level your coaching business online! 🔥 Chapters: 0:00 - The 13x revenue mistake most coaches make 1:10 - Why social media isn't enough for coaches 2:47 - What email marketing actually means 3:15 - Step 1: Choose your email platform 4:44 - Step 2: Create your lead magnet 6:46 - Step 3: Set up your funnel 8:17 - Step 4: Promote your lead magnet 9:05 - Email list maintenance and growth tips Whether you're just starting your coaching business or you've been relying only on social platforms like Instagram and LinkedIn, this video will show you how to build a sustainable email list that actually converts into clients. Free Resources Mentioned: 🎯 Free Tech Roadmap: https://jennielakenan.com/roadmap 📊 Funnel Fixer Video: https://www.youtube.com/watch?v=9uGeBDaeNPA&t=404s Platforms I Recommend: Mailerlite (perfect for beginners): https://www.mailerlite.com Kit (formerly ConvertKit - great for scaling): https://kit.com For more helpful website tips for coaches, head to my blog: https://jennielakenan.com/blog Or follow me on Instagram: https://www.instagram.com/jennielakenan/