I got laid off back in April, and instead of sitting around waiting for the next job, I chose the only option that actually works for me: take action. For the past five months I’ve been building indie iOS apps every single day. I started with the expectation that I’d maybe make enough to cover my Apple Developer account, and now I’m sitting at 28 apps on the App Store, with my highest MRR hitting $370 in July and $238 this month. It’s not life-changing money, but it covers my bills—and considering where I started, that’s a huge win. In this vlog, I break down my next target: $600 MRR from apps alone (not YouTube—AdSense is basically a couple coffees). The plan for September is simple: ship 2–3 small apps that target high-interest keywords, are easy to build, and are easy to market on social media. I’m also experimenting with a “roasting app” monetized via credits + premium, using Astro for ASO keyword research and rank tracking. The big takeaway: a good app isn’t enough—ASO and marketing matter just as much, and compounding effort across many apps builds skills (and revenue) that stack over time.