In this video I sit down with Ken (aka @thehustleb) to break down how he scaled his eBay business by focusing on inventory, relationships, and speed. Ken started as an eBay buyer and sneaker collector, then had a lightbulb moment when he realized he could fund life goals by selling what he already owned. From there, he built a very specific model—moving from collectible sneakers into more “everyday” athletic shoes and athletic apparel—so he could scale with more consistent supply. He shares real numbers too: around a $90 average selling price overall, and a store that functions like an “athletic department store.” We get super practical about what actually constrained his growth: capital. Ken explains that you can only sell what you have listed, so his mindset became acquiring enough inventory to hit his sales goals. He talks through how he fuels growth through supplier relationships (treating them long-term), retail arbitrage and closeouts, and being ready to act fast when deals pop up. We also go deep on the eBay Seller Capital Program—how he found it, how simple the approval/funding process was, and why the payback structure (a percentage of daily sales) fit his seasonality. My biggest takeaway: scaling isn’t just “list more,” it’s systems + funding + being the fastest, most reliable buyer when opportunity hits.