What Went Wrong With Kodak?

Kodak's downfall stemmed primarily from its failure to adapt to the digital photography revolution, despite having invented the first digital camera in 1975. The company prioritized protecting its profitable film business over embracing digital technology, fearing it would cannibalize film sales. This strategic misstep allowed competitors like Sony and Canon to dominate the digital camera market. Additionally, Kodak struggled with high pension costs, the 2008 global recession, and poor financial management. These factors led to declining revenues, massive layoffs, and eventually Kodak filing for bankruptcy in 2012. The company emerged from bankruptcy in 2013, shifting focus away from consumer cameras and film toward printing technology and commercial services ------------------------------------------------------------------------ ***Intro, Outro & Animation Credit: 10.Studio ------------------------------------------------------------------------ Our social media: Facebook: https://www.facebook.com/thecamerazone Instagram: https://www.instagram.com/thecamerazone Twitter: https://www.twitter.com/_camerazone ------------------------------------------------------------------------ Disclaimer: The following video abides by the YouTube Community Guideline. The footage used in this video is for educational purposes and all the information covered in this video was collected from unofficial sources and assumptions. ***Footage, music, images, and graphics used in the video falls under YouTube Fair Usage Policy Under Section 107 of the Copyright Act 1976. If you have any copyright issues, please contact us.