The Ultimate Guide to Twitter (X) Advertising (650 Million Users)

How to Retarget and Close Deals Using X (Twitter) Ads - Complete Step-by-Step Guide https://www.automationlinks.com/start In today's video, I'm going to show you exactly how to retarget and close deals using X Twitter ads. I'm Brad Smith, owner of Automation Links. We've been running X ads for hundreds of clients for the last four years, and I'll show you how to actually get results with X ads. Anyone can run an X ad, but if you do it right, you'll get real results. If you do it wrong, you'll see how awful it can be. I'll share my screen and break it down so you can copy and paste this for your business. The Reality: X has 650 million users, but most businesses waste money on ads because they don't understand the proper funnel strategy. This video shows you the exact 3-step system we use to turn viral posts into paying customers. CHAPTERS: 0:00 - Why Most X Ads Fail and How to Fix It 0:30 - The 3-Funnel X Ads Strategy That Actually Works 1:00 - Top of Funnel: How to Turn Viral Posts Into Ads 1:30 - Setting Up Engagement Campaigns for Maximum Reach 2:00 - Middle of Funnel: Retargeting People Who Engaged 2:30 - How to Target the Right Countries and Audiences 3:00 - Bottom of Funnel: Converting Engaged Users Into Customers 3:30 - Adding Multiple High-Performing Posts to Your Campaign 4:00 - The Content Creation System for Consistent X Ads 4:30 - How to Scale Your X Ads Campaign Daily 5:00 - Next Steps and Getting the Complete X Ads Course THE 3-FUNNEL X ADS STRATEGY: Top of Funnel (Awareness): Start with a post that's already performing well organically. In the example shown, one post got 174,000 views and 1,500 comments. Turn high-engagement organic posts into ads to reach a broader audience and capture initial interest. Middle of Funnel (Engagement): Retarget everyone who engaged with your top-of-funnel content. Set up engagement campaigns targeting people who liked, retweeted, bookmarked, or commented on your viral posts. Add your followers to this audience for maximum reach to people who already know you. Bottom of Funnel (Conversion): Create conversion-focused ads for people who have engaged multiple times with your content. These are warm prospects who have seen your value and are ready to take action. STEP-BY-STEP IMPLEMENTATION: Step 1: Identify High-Performing Organic Content Look for posts with significant engagement - lots of comments, likes, and shares. These posts have already proven they resonate with your audience and are perfect candidates for ad campaigns. Step 2: Set Up Retargeting Campaigns Create engagement campaigns targeting people who interacted with your organic posts. Include multiple countries where you saw engagement, and focus your budget on people who have already shown interest in your content. Step 3: Create Multiple Ad Variations Add as many high-performing posts as possible to your campaign. The more ads the better - this gives you multiple touchpoints with the same audience and increases the chances they'll remember you. Step 4: Consistent Content Creation Post 1-2 times daily with high-quality, educational content. When a post performs well organically, wait 24 hours then add it to your ad campaigns. This creates a continuous cycle of fresh, proven content. Step 5: Build Recognition Through Repetition Most people won't remember you after the first post. By showing multiple variations of your best content to engaged users, you build familiarity and trust over time until they're ready to follow or buy. NEXT STEPS: This video covers top and middle funnel strategies. The next video will show you bottom funnel conversion tactics - how to actually get someone to convert from engaged follower to paying customer. The key to X ads success isn't just running campaigns - it's building a systematic approach that turns your best organic content into a predictable customer acquisition machine. Get access here https://www.automationlinks.com/start