Monserrat Vazquez: Your Branding Portfolio Isn't broken—Your Strategy Is

Want weekly tips on how to grow your independent business? Join 500+ creatives at https://uncontrad.com Montserrat built her design career outside the traditional startup hubs. Instead of Silicon Valley, she grew through community-driven design, culture, and intentional branding. In this episode, we sat with Montserrat, a branding and packaging designer who shares how designing close to real communities shaped her creative philosophy and business. Key Takeaways from This Interview: 00:00 Creating Opportunities From Scratch 01:23 Designing With Community Impact 04:16 Balancing Full Time and Freelance 06:45 Case Studies Matcha and Cultural Branding 13:09 Building EV Creative and Next Steps Who is Montserrat? Montserrat is a branding and packaging designer building her creative studio MV Creative, known for culturally grounded identity systems and thoughtful brand storytelling.