The secret to getting more podcast downloads and streams – understand why people subscribe & listen

If you want to get more listeners for your podcast, you need to understand what makes someone choose a podcast and why they become a listener. Learn the magical question you can ask podcast listeners that will help you better understand how people discover new podcasts. 0:00 – Ask this question to podcast listeners 0:50 – How Jeremy discovered his new favorite podcast 1:34 – What makes people become regular podcast subscribers? 2:48 – How most listeners discover new podcasts: on other podcasts! 5:25 – To get more listeners: put yourself in your audience's shoes 7:00 – Learn about Jobs to be Done and read the book "Competing Against Luck" 7:34 – Understand why people listen to podcasts 8:50 – Why people use "sleep with me" podcast 10:00 – Why your podcast's concept is so important 11:07 – The easiest way to get more listeners for your podcast 📗 Competing Against Luck – https://www.amazon.com/Competing-Against-Luck-Innovation-Customer/dp/0062435612 🗒️ Understand Jobs to be Done – https://justinjackson.ca/what-is-jobs-to-be-done 🎧 Podcasts mentioned: https://www.brainspodcast.com/ http://www.wtfpod.com/podcast https://okdork.com/podcast/ https://podcasts.apple.com/ph/podcast/on-attachment/id1620471393?uo=4 Jeremy Enns – https://counterweightcreative.co/podcast-marketing-academy/ Justin Jackson – https://transistor.fm/?via=youtube