We do UX audits for our clients all the time, and we see the same homepage mistakes keep showing up. A beautiful website means nothing if visitors can't figure out what you do in the first few seconds. In this clip, we walk through three quick homepage fixes that make an immediate difference: your phone number visibility, your headline clarity, and why real team photos beat stock images every time. Plus, we share a real example of a homepage headline so vague it left even us confused about what the business actually sold.

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