Google is quietly phasing out the call button on Google Maps and business profiles, and 80% of them are already gone. We were surprised by this too since we use that button all the time ourselves. In this clip, we break down why Google is making this change, what it means for different types of businesses, and why it makes your Google Business Profile more critical than ever. If someone wants to call you, they are going to go looking, so we walk through exactly what you need to audit and update right now.

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