If your keywords suddenly tanked on Google, don't panic. When a coveted keyword disappears from Google's search, people tend to think of worse case scenario, a Google Penalty. Google is running thousands of algorithms per year. There are constant fluctuations in keyword rankings. The tips outlined below by Jason Parks of The Media Captain are the steps you should take if you noticed a drop in your keyword rankings. [0:14] - Don't Panic [0:47] - Check Google Search Console [0:58] - Check Manual Actions [1:42] - Utilize URL Inspection Tool [2:19] - Do a site search on Google [3:20] - Check MozCast [4:10] - Check keyword Tracking Software (Moz or SEMRush) [4:45] - Audit Site [5:02] - Analyze Backlinks [5:18] - Thin Content [5:33] - Duplicate Content [5:53] - Contact an Expert Resources: - 40 SEO Experts to Following on Twitter: https://www.themediacaptain.com/40-best-seo-experts-to-follow-on-twitter/ - My Keyword Rankings Dropped Dramatically - Detailed Steps to Recover https://www.themediacaptain.com/my-google-rankings-dropped-dramatically-immediate-steps-to-audit-for-a-google-penalty/

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