Local SEO is extremely important for businesses with a physical location. If you do a Google Search, one of the most prominent results is the local pack, which showcases three businesses name, address, phone number and review ratings. Because of the prominence of the local pack, it's very competitive. It's good to have a strategy to improve your local SEO. Whether you want to maintain your rank in the local pack or eventually move into this placement, Jason outlines steps on how to improve your local SEO. [0:05] Why Local SEO is So Important [0:36] NAP Consistency - Name, Address, Phone Number [1:09] Google My Business [1:44] Local Citations [2:47] Local Link Building [3:40] Local Content on Website

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