The Dive Hub Dialogues: Chris Richardson Unpacks The Real Cost Of Diving

Welcome to Episode 1 of The Dive Hub Dialogues — where we unpack the real economics behind scuba diving and ask the tough questions. In this episode, Gary (accountant, consultant, and dive operator) sits down with Chris Richardson (Industry stalwart & founder of Deep6) to explore a hard truth: has the dive industry has been chasing “cheap” for too long. With inflation outpacing pricing for over two decades, many operators are now facing margin erosion, rising costs, and a demographic that can’t sustain the current model. 💬 Topics we cover: - Why volume-based pricing is failing - The hidden costs of running a dive centre - How to reposition your offerings for value - What a sustainable pricing transition looks like This isn’t just a rant—it’s a roadmap. Whether you’re a dive pro, business owner, or passionate diver, this conversation will challenge how you think about the future of the sport. 📌 Subscribe for more episodes, gear reviews, and strategic insights at The Dive Hub 👉 FOLLOW US ON SOCIALS: Facebook - https://www.facebook.com/TheDiveHub/ Instagram - https://www.instagram.com/thedivehubphilippines/ Website - https://thedivehub.com #ScubaDiving #DiveIndustry #DiveHubDialogues #Deep6 #DiveBusiness #ScubaEconomics #MarineConservation #padi