Apple just unveiled three new iPhones for 2025, and in this video I break down what’s actually worth paying attention to—and which one I think most people should buy right now. We’ve got the expected upgrades with the iPhone 17 Pro and Pro Max (A19 Pro, vapor cooling, and a big camera bump with up to 8x zoom), the totally new iPhone Air that’s thin and flashy but comes with real trade-offs, and then the one that honestly stole the show: the standard iPhone 17. For the Pros, I like the idea of better thermals because my 15 Pro Max can get hot (especially in summer), and the screens look even better with smaller bezels. But I’m not thrilled about the move back to aluminum from titanium—titanium felt premium and tough to beat—and I really don’t love the color options this year (no black is wild). The iPhone Air looks minimalist and I actually like the colors, but the battery and camera sacrifices plus a $999 starting price make me question who it’s for. The iPhone 17 is the easy recommendation from what I can see: 120Hz ProMotion finally, great colors, ceramic shield, and a starting price of $799. It’s basically “Pro Light”—like 90% of the Pro for most folks—though I’d still wait for full reviewer testing before locking it in.