Discover the Evermont watch here: https://emertonscott.com/pages/evermont-38 Discover the Setsuna Collection: https://emertonscott.com/pages/setsuna-story Discover our New Masora GMT: https://emertonscott.com/pages/masora-gmt-story ______ 2026 has already delivered some genuinely impressive new watch releases… and the full picture is more interesting than most roundups are letting on. Across the major releases so far this year, there's a clear split happening — brands pushing further into high-complication territory, and others quietly producing some of the most accessible luxury pieces in years. From unexpected dial executions and new material choices to variations that are quietly reshaping what collectors are prioritising — this isn't just a standard "what's new" list. Some of these releases signal where the industry is heading in 2026. Others challenge the assumption that serious watchmaking has to cost serious money. And one of the four on this list? It comes in at just $1,500. So the real question is: which 2026 releases actually deserve your attention? _______ Instagram: / thescottlancaster Tiktok: / scottlancasterdesigner Facebook: / thescottlancaster #newwatches2026 #LuxuryWatches #WatchCollectors #swisswatches

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