How to use Facebook Ads Custom Conversions & Change Web Event Configurations - Part 2

This is part two of a two-part series, where I talk about what custom conversion events are, how to configure them, and how you can use them to get better results and reporting from your Facebook ad campaigns. Part one is here: https://youtu.be/NngCVYDtBZI 👉 Book a 1-1 Consulting/Training session with Rod: https://rodbland.com/consulting 00:00 Intro 01:35 How to configure Web Events 04:35 How to use standard and custom events to optimise ad sets 06:30 Conclusion ☕☕ Support Rod: https://www.buymeacoffee.com/rodbland OTHER RESOURCES: 📥 DOWNLOAD your FREE Facebook Ads Template: https://rodbland.com/facebook-ad-template 🌐 Join the community in my Facebook Ads Alchemy Group: https://www.facebook.com/groups/fbadsalchemygroup/ How to Recover a Banned Facebook Account https://youtu.be/FfmfFIajncY How to Verify the Facebook Business Manager (original version) https://youtu.be/OAclJfZpo1Y How to create a Facebook Business Manager https://youtu.be/NpywWUo-Txg SOCIAL CHANNELS: 💻 My website: rodbland.com 📸 Instagram: instagram.com/rod.bland 🐦 Twitter: twitter.com/rodbland GET IN TOUCH: I don't check DM's - email is best! hello@rodbland.com ********************************************* Interested in our DONE-FOR-YOU FACEBOOK ADVERTISING? If you are currently making sales in your Ecommerce store and need help with your Facebook advertising, we'd love to speak with you to discuss how we can help you achieve amazing results this year. You can book a free, no-obligation, 30-minute exploration call with us here: https://rodbland.com/work-with-us/ **************************