The right strategy to turn newsletter readers into buyers

This is a rare, behind-the-scenes look at a coaching call between Katelyn Bourgoin, a successful entrepreneur and founder of Customer Camp, and Kyle Adams, a creator growth manager here at Kit. They discuss strategies for how to best to convert paid newsletter subscribers into buyers of her products. 0:00 Katelyn Bourgoin 1:03 Using polls to segment her audience 4:58 Best practices for setting up sequences 7:31 Tracking sequence performance over time 8:46 Personalizing the call-to-action 11:00 When (and how) to introduce the referral program WATCH PART 1 OF THIS COACHING SERIES https://youtu.be/5ak5IsJ1uCc?feature=shared CONNECT WITH KATELYN: LinkedIn - https://www.linkedin.com/in/katebour/ X - https://x.com/KateBour