Coaching a $1M creator on paid newsletter growth (the right way)

This is a rare, behind-the-scenes look at a coaching call between Katelyn Bourgoin, a successful entrepreneur and founder of Customer Camp, and Kyle Adams, a creator growth manager here at ConvertKit. They discuss strategies for growing Katelyn’s newsletter by using the Creator Flywheel method and leveraging both organic and paid channels. 0:00 Katelyn Bourgoin 1:08 Katelyn’s objectives for her newsletter 2:37 Recap of Katelyn’s proposed Creator Flywheel 3:34 Building the subscriber journey 12:32 Recap of Katelyn’s strategy 15:07 Potential pitfalls of her Creator Flywheel 25:40 How to build a Creator Flywheel in ConvertKit RESOURCES KATELYN MENTIONED: Wallet-Opening Words - https://www.walletopeningwords.com/ Clarity Call Cheatsheets - https://customercamp.co/get-clarity-call-cheatsheets/ CONNECT WITH KATELYN: LinkedIn - https://www.linkedin.com/in/katebour/ X - https://x.com/KateBour WHAT TO WATCH NEXT: https://youtu.be/8yGLlUApMsE .............................................................................................................. ABOUT CONVERTKIT Sustainable growth tools for creators. ConvertKit helps 600k+ creators like you work smarter – not harder – with email, automation, and monetization tools that work together to drive continuous growth. Start your free 14-day trial today 👇 https://convertkit.com/?utm_source=youtube&utm_medium=social&utm_content=description Check out more ConvertKit content at: ▪️ Educational blog: https://convertkit.com/blog?utm_source=youtube&utm_medium=social&utm_content=ce_description ▪️ Free workshops: https://convertkit.com/training?utm_source=youtube&utm_medium=social&utm_content=ce_description ▪️ Twitter: https://www.twitter.com/convertkit ▪️ Instagram: https://www.instagram.com/convertkit ▪️ LinkedIn: https://www.linkedin.com/company/convertkit