How to Use Leverage to Build an 8-figure Business - Agency Founders 2025 Speech

Get your tickets here: https://www.theagencyfounders.com/ Most agency owners are playing from a position of desperation, and they don't even realize it. You're taking clients you don't want. Keeping team members who underperform. Saying yes when you should be saying no. Why? Because you have no leverage. In this talk, I break down the one concept that changed everything for me, from running BAD Marketing out of my mom's basement to making 8-figure equity plays. Chapters: 0:00 — Introduction: Understanding Leverage in Business 3:34 — Building Leverage: Keeping Your Talent Pipeline Full 20:53 — Leveraging Client Feedback and Mistakes 24:28 — Creating Deal Leverage and Negotiation Strategy 28:19 — From Cash Clients to Equity Deals 36:55 — Q&A: Equity Deals, Time Management, and Finding Opportunities If this video was valuable, please share it with your friends. I make this content to provide free value to as many people as possible. It would be selfish to NOT share this video with people who can benefit. Connect With Me On Instagram: https://www.instagram.com/eddie Want my company to do your marketing? https://www.BADMarketing.com To watch more valuable marketing content on youtube, visit our company channel: https://www.youtube.com/@BAD.Marketing If you want to learn more about digital marketing, e-commerce, or growing an agency, check out our online programs here: https://www.brilliantmarketers.com/store