Boost Your Membership Program Visibility with a LinkedIn Company Page

In this video, I provide a valuable marketing tip for those running a membership program: how to create a LinkedIn company page and announce it to your network. I walk you through the step-by-step process, starting from designing a logo on Canva to setting up and customizing your LinkedIn page. I also share tips on choosing the right industry designation, creating a compelling company description, and effectively notifying your network about the new page. Additionally, I demonstrate how to engage with your audience using strategic posts and offer insights into maximizing visibility and interaction on LinkedIn. Join me as I take you through this comprehensive guide to enhancing your membership program's online presence. 00:00 Introduction to Marketing Tip for Membership Programs 00:17 Creating a Logo in Canva 01:18 Setting Up a LinkedIn Company Page 01:57 Choosing the Right Page Type 03:29 Filling Out Company Page Details 07:50 Designing a Custom Cover Image 11:08 Adding Member Photos to the Cover Image 14:55 Finalizing and Previewing the LinkedIn Page 22:19 Creating a Bulleted Emoji List 23:05 Adding an Animated GIF to Your Post 24:57 Publishing Your First Page Post 25:26 Adding a New Role to Your Profile 27:46 Understanding LinkedIn Notifications 30:58 Engaging with Your Network 34:29 Final Steps and Open House Promotion 35:00 Conclusion and Call to Action Learn about Marketing with Meller: https://www.mellermarketing.com/join