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What to Do If Your Product Ideas Gets Stolen?

45 views· 2 likes· 5:10· Sep 12, 2025

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You’ve spent months building your product—and suddenly, a competitor launches something that looks almost identical. What now? In this video, I break down proven strategies to deal with copycats. From Snapchat vs. Instagram Stories to Clubhouse vs. Twitter Spaces, we’ll look at real-world cases of products being cloned—and why some survived while others collapsed. You’ll learn: • How to make copying less damaging • Why speed, community, and personality are your best defence • How brands like Notion, Basecamp, and TikTok turned copycat risks into strengths • What indie makers can do differently from tech giants Copycats can take your features, but they can’t take you. Watch until the end for actionable steps to build resilience into your product and brand. 👋 Hi! I’m Bear, a Product Designer, 10-year+ podcaster, and author of two books. Passionate about design, tech, productivity, and learning AI at https://bearwith.AI Stay updated! Subscribe to my newsletter at newsletter.bearwith.ai. • Website: bear.academy • LinkedIn: linkedin.com/in/bearliu • Twitter: twitter.com/bearbig

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