How to grow your hospitality business with influencers - with Gonthong Lourdesamy

If a photo is worth a thousand words, then a video must be worth at least a million. But if you don't have the following, then you don't have the views. This is why you should consider pairing with an influencer to spread the wings of your brand. The booming popularity of social media has allowed us to connect with customers like never before. Now, consumers can simply log onto their social media apps and discover a slew of personal recommendations of their favourite celebrities and influencers on where to take their next vacation. In this podcast, we’re going to delve deeper into the value of influencer marketing, ground rules, why it works so well, and discuss Gonthong’s experience of how she used influencer marketing to grow their brand awareness, increase customer loyalty and drive direct bookings. 00:00 How to grow your hospitality business with influencers 00:59 How do you find good influencers 04:15 How do you know which influencer is right for your brand 04:53 Why use influencers for marketing 06:41 How to Encourage Better Deliverables From Influencers 08:50 Using influencers to define your audience and increase awareness 10:34 What do you pay influencers 10:47 Re-using influencer content 12:16 Giving influencers freedom to be creative 14:42 Building discussion and engagement on social media after an influencer post 16:40 Preparing your staff and busines for influencers Contact Info https://www.khaosokaccommodation.com/ https://www.khaosokecoresort.com/ https://www.facebook.com/ourjunglehouse https://www.facebook.com/ourjunglecamp ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ 🥊Need more direct bookings or a brand new website? Book an appointment! We get results! https://www.ibooked.online​​​​​​​​​​​🥊 ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Don't forget to hit that subscribe button! This also keeps us going and creating more useful content for free! ACCOMMODATION OWNERS AND MANAGERS FREE RESOURCES! 📧Join the mailing list for freebies and critical industry updates: https://bit.ly/accommodationtipsandtricks 🌍The Accommodation Owners and Managers Facebook Group: https://bit.ly/AMoFacebookCommunity 🗨 Connect with Bart Sobies: https://www.ibooked.online/bart/ 🎙 Subscribe to the podcast to listen later: https://www.theaccommodationshow.com ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Disclaimer: *All content on this YouTube channel, Podcast or post reflects my own and guests opinions and should NOT be taken as legal advice, financial advice or investment advice. Please seek out guidance of professionally trained and licensed individuals before making any decisions. Some links in the description may be affiliate links. Affiliate Disclaimer: This blog, podcast & youtube channel; will occasionally contain affiliate links, which means I receive a small commission on a purchase without additional cost to you, if you buy something through my links. The purpose of this show is to educate viewers and share everything I know about improving your accommodation, STR and AirBNB business. I do believe in the products and services that we link to and that you may benefit from them. If you do purchase through my affiliate links; I want to thank you for your support. #bookdirect #marketing #influencer