Is it the worship? Politics? Programs? That’s what we tend to blame. But new data from Pew and PRRI - covering 80,000+ respondents - points to a very different primary reason people leave. Today, we’ll unpack what the data actually says, why common assumptions fall short, and what churches can do in response. ============================= Table of Contents: ============================= 0:00 - Intro 3:39 - The #1 Reason People Leave - They Stopped Believing 10:05 - The Quiet Exit - Drift, Not Drama 16:07 - Childhood Experience Is the Strongest Predictor of Whether Someone Stays 29:50 - Scandals and Institutional Distrust 36:49 - Big Takeaways IMPORTANT LINKS - The Gen Z Church Communication Playbook: https://youtu.be/zQnhOKlV91Q - People Complained Our Church Was Too Loud. So We Did This: https://youtu.be/4ij1tR-EMHE THE 167 NEWSLETTER 📫 62,646+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer ALL CITATIONS PEW RESEARCH CENTER - "Why Do Some Americans Leave Their Religion While Others Stay?" (December 2025, n=8,937 ATP + n=36,908 RLS) — PRIMARY https://pewrsr.ch/3NATWA3 - "Religion Holds Steady in America" (December 2025) — PRIMARY https://pewrsr.ch/4bLrZ1y - "Decline of Christianity in the U.S. Has Slowed, May Have Leveled Off" — Religious Landscape Study (February 2025, n=36,908) — PRIMARY https://pewrsr.ch/4bZp7Nm PRRI (Public Religion Research Institute) - "Religious Change in America" (March 2024, n=40,000+ via American Values Atlas) — PRIMARY https://bit.ly/4s6Y2xM - "Exodus: Why Americans Are Leaving Religion—and Why They're Unlikely to Come Back" (2016 baseline data) — PRIMARY https://bit.ly/3PGWdu1 - "Religion and Congregations in a Time of Social and Political Upheaval" / Health of Congregations survey (2024) — PRIMARY https://bit.ly/4tjNAUC - "Unveiling the Exodus: Americans' Reasons for Leaving Religious Traditions" (2024) — PRIMARY https://bit.ly/3PRRy8z SURVEY CENTER ON AMERICAN LIFE / AMERICAN ENTERPRISE INSTITUTE - "Young Women Are Leaving Church in Unprecedented Numbers" (2024) — PRIMARY https://bit.ly/4chJXZK - Note: This is an AEI project, not PRRI — frequently conflated in church media. PRRI CENSUS OF AMERICAN RELIGION (2024) - Substack analysis by Melissa Deckman (PRRI CEO) — SECONDARY analysis of primary PRRI data https://bit.ly/3PK3I3k

13 Church Social Posts for Summer (copy them!)
1.2K views

The Gen Z Church Communication Playbook
1.8K views

Church Volunteer Appreciation: Unique Ideas
1.7K views

We Analyzed 500+ Churches On Social Media. The Results Were Unexpected.
1.6K views

Mother's Day at Church: Unique Ideas
7.4K views

Church Copywriting 101 (yes, it matters)
1.7K views