How to Promote a Podcast in 2026

👉🏽 Try Riverside for promoting your podcast: (Get 15% off with discount code PODMAHAL): https://riverside.sjv.io/553m2N 🚀 Get Pod Mahal OS and finally simplify your workflow: https://podmahal.com/notion-workspace ☎️ Book a podcast strategy call with me to soundboard with someone who’s been there: https://podmahal.com/consulting 📚 Get Pod Mahal (the book) on Amazon: https://geni.us/WNpuPg Chapters: 00:00 - Why podcast promotion exists 02:19 - Email list / Newsletter 05:43 - YouTube Shorts 08:30 - Long form clips 11:07 - Short form clips (Tiktok, Reels, etc) 15:40 - Podcast promotion strategy 18:20 - Using Riverside to make promotional assets 20:44 - Carousels on Instagram, LinkedIn 22:32 - Text posts on Substack, X, Threads, etc 23:40 - Guesting on podcasts 28:17 - What counts as promotion 🎙️ ABOUT POD MAHAL Hi, I'm Misbah Haque 👋🏽 In 2016, I started podcasting from my childhood bedroom with no audience or credibility. Within a year, I landed my dream job in the Bay Area, and produced and co-hosted a show that went on to do over 1M downloads. There are many factors to how I did it, but it all comes down to one of my core beliefs: Why wait to be invited to someone else’s table? Build your own and people will pull up a chair. In 2020, I founded Pod Mahal on a mission to help others build a body of work through podcasting. We offer consulting to empower you to own your means of production, as well as done-for-you services where all you need to do is show up and record. I also host my podcast, Habit Chess, where I research the best literature and experts on skill-stacking and test their strategies in real-world scenarios. 📬 CONNECT WITH ME Personal YouTube Channel: https://youtube.com/@MizHQ?si=-qPvut8X0UlEYMl9 Habit Chess Podcast on Spotify: https://open.spotify.com/show/3MG0rU1JXs7zGU050uKpd3 Habit Chess Podcast on YouTube: https://www.youtube.com/channel/UCYj02zkcDK9Uf9SqyPiJ7pg Get my Habit Chess Newsletter: https://habitchess.substack.com/ 🎥 PODCAST GEAR I USE Microphone: https://geni.us/Wb6yul Mic Stand: https://geni.us/uyAYC Camera: https://geni.us/VcjlQkB Camera Tripod: https://geni.us/GDr5L6E Lens: https://geni.us/XrKrhQ8 Light: https://geni.us/XlMzWi Light Softbox: https://geni.us/79GuE Light Tripod: https://geni.us/1l7QQw6 Audio Interface: https://geni.us/6ZnN XLR Cable: https://geni.us/35lBLF Hosting Software: https://www.buzzsprout.com/?referrer_id=1877735 Remote Recording / Fast Editing (Get 15% off with code PODMAHAL): https://riverside.sjv.io/553m2N *If you need a hand building out your podcast studio, book a free podcast strategy call with me to get more customized recommendations for your budget and goals. Disclosure: I only recommend products I would use myself. And all opinions expressed here are my own. This post may contain affiliate links that at no additional cost to you, I may earn a small commission.