How Microshift Navigates the Tricky Patent Landscape to Create Affordable MTB Drivetrains

For this week's podcast we sat down with Gus Juffer and Patrick Chen from Microshift to discuss the challenges that come with being a smaller drivetrain manufacturer, what people want from their drivetrains, and discuss the new Advent MX group. Gus is Microshift's product marketing manager, and Patrick's is their US and EU Operations Manager, but he's also directly involved with product development on the engineering side. Full Pinkbike Article: https://www.pinkbike.com/news/interview-how-microshift-navigates-patents-affordable-mtb-drivetrain.html Presented By: Microshift Subscribe for more content from the pulse of mountain biking. Website - https://pinkbike.com Podcast - https://pinkbike.link/pbpodcast Instagram - https://instagram.com/pinkbike Facebook - https://facebook.com/pinkbikecom